Accessibility Policy

We have done our best to make our website as accessible as possible.

We’ve done this by adhering sensibly and practically to the Web Content Accessibility Guidelines (WCAG) produced by the web’s governing body, the World Wide Web Consortium (W3C).

The WCAG is a set of checkpoints designed to ensure that websites are designed and written properly.

We’ve chosen Level AA as the target for the Designability website with some additional AAA considerations also incorporated. Our website was tested by the W3C validator to ensure the primary W3C standards, as listed below, have been met.

W3C Quick Reference List

1.1 Text Alternatives: Provide text alternatives for any non-text content so that it can be changed into other forms people need, such as large print, braille, speech, symbols or simpler language.

1.2 Time-based Media: Provide alternatives for time-based media.

1.3 Adaptable: Create content that can be presented in different ways (for example simpler layout) without losing information or structure.

1.4 Distinguishable: Make it easier for users to see and hear content including separating foreground from background.

2.1 Keyboard Accessible: Make all functionality available from a keyboard.

2.2 Enough Time: Provide users enough time to read and use content.

2.3 Seizures: Do not design content in a way that is known to cause seizures.

2.4 Navigable: Provide ways to help users navigate, find content, and determine where they are.

3.1 Readable: Make text content readable and understandable.

3.2 Predictable: Make Web pages appear and operate in predictable ways.

3.3 Input Assistance: Help users avoid and correct mistakes.

4.1 Compatible: Maximise compatibility with current and future user agents, including assistive technologies.

These considerations have been met in the following ways in our own website:


  • Consistent navigation, additional footer and site-map navigation and search across all pages
  • Titles and body content placed in one common central location across the website
  • Breadcrumbs to track the path of the pages the user has visited, providing easy navigation back to any page on that journey with a single click, improving the users locational navigation
  • Descriptive hyperlink phrases – calls to action that are descriptive for screen readers and all users.

Distinguishable and accessible

  • Contrasting text colours for body text, titles and hyperlinks at at least 4.5:1
  • Well structured HTML code to aid screen readers
  • Form controls with submit buttons (clear calls to action)
  • No session timing limitations on actions or behaviours

Alternative controls and content presentation

  • Keyboard accessibility – a well coded site to allow keyboard navigation
  • Meta tag descriptions across all images and videos for screen readers
  • Text resizing using A/AA/AAA in addition to default browser magnification tools
  • Time based media (sliding banners and light-boxes) will have pause/play buttons and markers to indicate the banner sequence

Additional accessibility considerations:

AAA W3C compliance:

  • Alternative text documents (PDF files) to describe rich media, such as video for the hearing impaired.


We’ve worked hard on the Designability website and believe we’ve achieved our goal of Level AA accessibility.
However, if you have any problems with the accessibility of this site or suggestions for improvement then please do not hesitate to Contact Us. We will always do what we can to make this site easier for everyone to use.


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